Marketing Strategy Development
We have several years of experience researching and identifying opportunities in both domestic and overseas markets for companies within the environmental services, equipment, and resources sectors and providing tailored guidance on enhanced marketing strategies. We can support strategy development initiatives through the following key services:
Market entry analysis and financial modeling tailored to specific emerging environmental product and service lines
Customized market research, sales support, and technical analysis for the expansion of established technologies and services
Preliminary due diligence in support of the formation of new domestic and international partnerships
Portolan provides a unique environmental technology brokering service to clients looking for effective, low-cost, and timely technical solutions for their small-to-medium environmental clean-up projects. This service is invaluable when financial and/or schedule constraints render the use of laborious industry standards often relied upon by large, expensive multi-national environmental consulting firms impractical.
Over the past 10-plus years, Portolan has built a vast network of contacts throughout the U.S. environmental technology industry. These connections provide Portolan early insight into the latest environmental treatment technologies being developed by many leading U.S. academic/research institutions and cutting-edge start-up companies. Our vast experience and understanding of developing markets in North America, Asia, and Africa uniquely positions us to leverage this network to connect clients with the solution best suited to their individual project.
By helping clients quickly work through the tangle of hundreds of new technologies entering the market, Portolan ensures each project capitalizes on an emerging technology’s cost-effectiveness prior to the market becoming saturated, and costs escalating, while also avoiding the often time-consuming, elaborate validation process. Portolan understands that every day a site sits untreated, costs accumulate and public and regulatory pressure rises. That is why we focus on shortening the selection cycle and getting sites cleaned up quickly, effectively, and at a reduced cost.
We provide niche technical support to a range of environmental cleanup and pollution control projects, particularly in emerging growth markets. The driving force behind our work is the implementation of innovative concepts that maximize the overall human and environmental benefit, while remaining fiscally responsible. Our key services include:
Comprehensive site investigations and environmental impact assessments
Feasibility analysis and implementation of green technologies and sustainability practices, with the goal of minimizing energy and material consumption, emissions, and waste generation
Design support and technical review for site decommissioning and remediation projects involving radioactive and other hazardous wastes
Implementation of ArcGIS tools to consolidate, organize, analyze, and present site data and design parameters